Kaporal

Born in 2004, Kaporal quickly made a name for itself with its daring, code-breaking spirit and strong identity, which is reflected in its communications.

 

Through its creativity, Kaporal quickly established itself in the fashion world as an expert in lifestyle denim in France.

Kaporal
+7.8
ROAS during the sales
+3M
reach on Snap and TikTok
12
UGC videos produced

Kaporal's challenges and requirements

In 2022, Kaporal’s ambition was to increase its visibility and sales by exploring new channels such as TikTok and Snapchat.

The aim was to develop the brand’s sales on these platforms through high-performance advertising campaigns and the creation of UGC videos and adapted motion design.

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Solutions implemented by Neads

TikTok Ads

  • Personalised and similar audience creation
  • Acquisition and retargeting campaigns
  • UGC video production by content creators

 

Snapchat Ads

  • Creation of new audiences (customer database, similar audiences, interests)
  • Creation of dynamic motion videos
  • Launch of acquisition and retargeting campaigns
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Our latest creations for Kaporal

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Our methodology

The different actions implemented
Stratégie

Strategy

Development of a strategy and account structure adapted to Kaporal’s needs on TikTok and Snapchat Ads.

Tournage

Creation

Our creative team took charge of producing advertising videos to fuel and maximize campaign conversions (UGC, TikTok, Motion Design).

Management

Thanks to our creative strategies and videos, as well as campaign optimizations, we were able to provide our customer with the best acquisition strategy.

Publication

Reporting

Real-time tracking tool, personalized reports, daily feedback and weekly updates available for Kaporal to monitor its performance.

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