App & Services

Adecco x Amazon

Adecco is the leading reference in the field of human resources, transforming the world of work with innovative and responsible solutions.

Adecco offers a comprehensive range of recruitment, training, and talent management solutions under ethical and sustainable conditions, with a human-centered approach.

Creative Studio

+10

videos produced

shooting locations

content creators

The challenges and needs of Adecco

Adecco has been in charge of recruitment for Amazon for several years, and had a challenge to recruit young temps for order picker, handler and sorting agent positions.

TikTok is a real recruitment lever in France, with many companies using the platform to promote their job offers and employer brand. For example, the French Air Force, Club Med and Sézane are taking advantage of a connected audience for their recruitment.

It was against this backdrop that Adecco contacted us to launch the production of TikTok videos aimed at a target group of 18-35 job seekers.

A production by Neads

To address this need, our teams started by defining the content strategy and the concepts to produce.

We have selected content creators capable of conveying Amazon’s values and promoting job offers on TikTok.

We’re planning 3 days of filming in different locations, to get as many rushes as possible and be able to put together viral, engaging videos.

Adecco x Amazon

Discover our Creative Room

Our methodology

The different actions implemented

Concepts

A creative brief is drawn up for each video, containing all the necessary information and serving as a framework for production.

Casting

Selection of the best TikTok content creators to embody the brand and its messages.

Shooting

Filming on 3 different locations with our production team and TikTok content creators.

Post Production

Derush shots and edit videos in compliance with TikTok codes (duration, safe zone, CTA, etc.).

Thank you for your professionalism and responsiveness ! The shoot was cool and the videos were top quality.

Sara Jebly• Social Networks Project Manager at Adecco