Altarea is a French real estate developer specializing in housing, offices and retail.
The company owns a number of shopping centers, including Bercy Village in the 12th arrondissement of Paris.
By 2022, Altarea’s ambition was to attract more visitors to Bercy Village during the summer and Christmas periods.
To achieve this, the brand wanted to shoot video footage of the spaces and activities to showcase them in various Drive to Store campaigns via Facebook Ads.
Facebook Ads
Our production teams shot a video at Bercy Village.
Implementation of a Facebook Ads strategy with adapted motion design video creations.
Manage and optimize Facebook Ads campaigns using a test & learn methodology.
Real-time tracking tool, personalized reports, daily and weekly feedback to monitor campaign performance.
