Jonak

The iconic French shoe brand was founded on the Saint-Placide road of Paris in 1964 by Marcel and Josette Nakam.

Theirs is a story of a family business that has always kept up with the times, now more so than ever, thanks to the founders’ grandchildren who are switched on to the digital revolution and wanted to breathe new life into the Jonak brand, much like they had done with the designs over the years.

The middle ground between quality, well-designed simplicity, inspired creations, and reasonable pricing has long been the brand’s philosophy. It was only natural, therefore, that Jonak decided to ask Neads for help promoting their products online in order to boost online sales.

Neads in action

TikTok Ads

  • Personalised and similar audience creation
  • VIP List campaign in the run-up to Black Friday, 2021
  • Acquisition Premium Badged Ads launch
  • Retargeting Collection Ads launch

Snapchat Ads

  • Dynamic video creation for Black Friday, 2021
  • Conversion to acquisition campaign
  • Retargeting sales catalogue launch

Results

-82%
CPA on the VIP List campaign
>1M
impressions over Black Friday
+20%
additional revenue with TikTok

Our latest Ads creatives forJonak

Our Success Stories

  • 9.3
    average ROA over the year
  • +40%
    new customers
  • >2M
    impressions
Find out more
  • -82%
    CPA on the VIP List campaign
  • >1M
    impressions over Black Friday
  • +20%
    additional revenue with TikTok
Find out more
  • -40%
    CPA in two months
  • >2M
    people reached on Snap and TikTok
  • +30%
    additional turnover
Find out more
See all our success stories

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