Altarea - Neads

Altarea: 1st real estate developer in France

Altarea is a French property developer specializing in housing, offices and retail.

The company also owns many shopping centers, such as Bercy Village located in the 12th arrondissement of Paris.

In 2022, Altarea decides to call on Neads in order to attract visitors to Bercy Village through advertising campaigns on Facebook Ads .

Bercy Village Bubble Sky

Neads in action

Facebook Ads

Point of sale visit objective
Creation of motion design videos for summer 2022
Creation of dynamic videos for the holiday season and Christmas 2022
Competition of the Facebook Ads lever versus the Display

Bercy-Village-Noel

Results

0.14€

cost per visit

19x

more profitable than display

35194

exposed visitors

Our latest Ads creatives forAltarea

Our Success Stories

9,3
average ROA over the year
+40%
new customers
>2M
impressions

-82%
CPA on the VIP List campaign
>1M
impressions over Black Friday
+20%
additional revenue with TikTok

-40%
CPA in two months
>2M
people reached on Snap and TikTok
+30%
additional turnover

See all our success stories

The latest in social shopping

Programme bêta TikTok pour la Création

All about the TikTok for Creation Beta Program

Since 2020, TikTok has been growing steadily with impressive numbers. With more than one billion monthly active users and […]

Tiktok Branded Mission, le nouveau format publicitaire

TikTok Branded Mission the format that is revolutionizing micro influence

In 2021, TikTok has become the most downloaded app in the world with more than 700 million downloads thus […]

Ray Ban Stories Meta

Ray-Ban Stories: Meta lands on the connected glasses market

What is Ray Ban Stories Meta? The market for connected glasses welcome a new major player Meta (formerly Facebook). […]

See all articles

Who's speaking about us?